The Vision Network | WSJ | SaxoBank
The Vision Network is a content company, we communicate for clients through film, writing, web, mobile, print, speaking & pictures; from brief to execution working directly with media owners, agencies & brands. The Vision Network, ideas.delivered.
The Vision Network, TVN, Content, Advertising, Digital, Design, Film, Video, Content Hub, Website, Matt Hepworth, Will Nicholson, Jon Heggie, Charlie Tiptaft,
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WSJ | SaxoBank

About This Project

The Wall Street Journal Europe needed a branded content solution for their client SaxoBank. SaxoBank wanted to communicate around cycling and their team sponsorship (Tinkoff Saxo) in the lead-up to the Tour de France.

 

In conjunction with WSJ Creative Director Jim Piercy, TVN developed the SaxoBank #RideLikeaPro hub, with videos from the team riders, recipes from the team chef and competitions to win once-in-a-lifetime prizes and experiences. And, a keen competition cyclist, Jim joined the team’s training programme to write a blog of his experiences.

 

You can see the full site here

Category
Create, Amplify